By Soulskill from Slashdot's catching-up-with-moore deptartment
When the PS3 launched in 2006, estimates pegged the price of producing the consoles to be as much as $250 more than the price at which they were sold. Production costs have dropped since then, but there have been several price cuts as well. Now, almost four years later, Sony Worldwide Studios president Shuhei Yoshida says they're finally turning a profit on the hardware
"This year is the first time that we are able to cover the cost of the PlayStation 3,' Yoshida said. 'We aren't making huge money from hardware, but we aren't bleeding like we used to.' In May, Sony began shipping new PlayStation 3 consoles with smaller and more cost-effective graphics chips. Now, Yoshida said, Sony is looking at replenishing retail stock that has been running on empty since January rather than cutting the price. 'When we bring the cost of hardware down, we are looking at opportunities to adjust prices if we believe that will increase demand,' he explained. 'At the moment, we are trying to catch up our production.'"Read Replies (0)
By CmdrTaco from Slashdot's you're-holding-it-wrong deptartment
kangsterizer writes "Sometimes, news items are just about a good laugh. You may or may not like Apple, but the way it has been handling their antenna issue has been like a small tech soap-opera.
Steve Jobs, the CEO, claiming "not to hold the phone that way", rumors or software issues, and the latest but most crunchy part, since the antenna issue has been widely discovered, on the 23 june, several "Antenna engineer" positions opened up at Apple. Seems someone got fired:
Antenna engineer job position 1,
Antenna engineer job position 2,
Antenna engineer job position 3."
I just figure they did all their testing in California, where AT&T dropping calls is as common as $4 coffees.Read Replies (0)